Press Contact

Carol Cowan
VP, Global Marketing & Product Management
Fiserv CBS Worldwide
Tel: +1 407 514 1146
Fax: +1 407 531 1504
carol.cowan@fiserv.com

Customer Centric Operations

Banks have invested in a variety of Customer Relationship Management (CRM) systems, which operate in a parallel set of processes.  Many CRM systems are not sufficiently integrated with bank cores and are based on an infrastructure which is refreshed nightly leaving bank employees to deal with last night's information instead of what is current.  This is one example of why many forecasted investments in CRM are not realized.

Click on the white paper to the left to learn more about how to make operations and processes more customer centric throughout your financial institution.