Business Intelligence (BI) supports business analysis and decision-making by creating information that is crucial for companies to make timely decisions and respond to changing business conditions. BI consolidates and transforms corporate data into critically important information for decision-making. It takes data from host systems and uses sophisticated tools to access, integrate, analyze and report on diverse and dispersed data and deliver the results to employees via desktop dashboards.

With sophisticated BI, decision makers can fine tune business strategy to determine which markets and products yield the highest volumes, are most profitable, or require additional support, improve competitive positioning and set achievable goals. When business users can begin to obtain rapid, accurate and consistent answers to their question, business intelligence becomes a strategic weapon.

 

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